Im actually trying to get her to get a Mini-ITX and swap out her 970 for a 980ti and a better monitor, Im a sucker for small form size XD
What case are you looking at?
Not really sure there's not much out that looks different right now!
If she doesn't need a 240mm radiator, I think Thermaltake's "Core v1" chassis is pretty good looking. Inexpensive enough to offset the cost of a new ITX mobo. The ncase m1 and the EVGA Hadron Air are pretty good looking if you're willing to pay a premium price.
The ****** does look pretty cool. But like you said its expensive lol. Ill take a look at that Thermal Take one